Building a Shopify website? Here are 7 common mistakes to avoid

Did you know that 55.4% of internet users use their mobile phones to buy online? Often touted as “mobilegeddon,” this established that mobile search was no longer an afterthought. Given the data, imagine what you could be missing out on if you did not optimize your Shopify site for mobile users.

Building an e-commerce website can be daunting, especially if you’re new to the process. There is much to consider when building a Shopify website. From choosing the perfect template to having a clear navigation structure, optimizing for mobile, and using high-quality images, it can be easy to miss some key steps during the process.

7 common mistakes while building a Shopify website

Most eCommerce Shopify websites fail due to typical errors that you ignore. Understanding these common blunders and correcting them before going live will help you maximize the platform’s potential and create a successful online business. Let’s look at seven of the most common mistakes e-commerce entrepreneurs make when setting up their Shopify store so that you don’t have to learn them all the hard way.

1. Slow loading time

Shopify serves as a dynamic platform but only when optimized for high speeds. Unfortunately, Shopify websites that don’t take the steps necessary to speed up their loading times are far too common. Thus, resulting in poor user experience and low website traffic. Making sure that your Shopify site is running at maximum speed is critical not only for boosting revenue potential but also for increasing credibility. A few practical tips you can use to speed up Shopify include

compress your images
optimize the usage of Shopify apps
implement AMP

2. Poor user experience

Contrary to popular belief, The design and feel of a website have little to do with user experience. It is more about utility and experience.

An e-commerce store won’t get good conversions with a sub-optimal user experience.

A few issues to keep at bay for a good user experience are:

a complex website design

Confusing navigation

Slow load time

Complicated checkout process

Not enough payment gateway options

3. Poor clarity on your target audience

Without a clear understanding of who your target market is, you may struggle to effectively market your products and services, resulting in poor sales and low customer engagement.

A study found that businesses saw a revenue increase of up to 760% when they segmented their market and targeted specific customer groups.

Also, without identifying ideal customers, it is more difficult for companies to provide unique services like tailored product recommendations or personalized discounts – features that are crucial for standing out in an increasingly competitive market.

4. Not optimizing for mobile phones

In 2021, mobile commerce accounted for 72.9% of all e-commerce traffic worldwide.
By 2024, the mobile commerce volume is estimated to reach $620.97 billion.

Thus, paying attention to your website’s mobile purchase process is crucial for ensuring a positive client experience and lowering shopping cart abandonment.

5. Not using high-quality images

Not using high-quality images on a Shopify website can negatively impact an e-commerce business in many ways:

Reduced sales: Poor-quality images can make products appear unappealing and discourage potential customers from purchasing.
Reduced conversion rates: Images with higher quality and aesthetics are more likely to convert customers into buyers.
Reduced brand credibility: Using low-quality images can make your brand appear unprofessional and untrustworthy, negatively impacting customer perceptions of your business.

6. Not using clear, consistent branding

Inconsistent branding can make it difficult for customers to trust your business, negatively impacting conversions and sales. Clear and consistent branding helps communicate your unique selling point and what sets you apart from your competitors.

A study by HubSpot found that consistent branding can improve conversion rates by up to 33%.

Furthermore, inconsistent branding can make it difficult for customers to engage with your business, negatively impacting customer loyalty and repeat business.

7. Not using SEO optimization

Shopify is a great e-commerce platform with many features to help businesses succeed. However, keeping the default SEO settings can harm a business’s visibility and traffic. It could lead to poor visibility in search engines which could mean fewer potential customers find your website and spend money there.

Also, it can be difficult to target specific keywords related to your business and industry with default settings in your Shopify website’s SEO. To ensure your website is more visible online and attracts the right audience, you need to take control of Shopify’s SEO functionality and customize it depending on your needs.

How can iView Labs help you avoid these mistakes and build an efficient Shopify website?

iView Labs can be a potential partner to turn your Shopify vision into reality. IView Labs are dedicated to partnering with SMEs to fulfil their needs and requirements that can deliver a successful Shopify website for any business. With a decade of experience in eCommerce, iView Labs have the right set of skills and experience to help you avoid common mistakes when building your Shopify website. Furthermore, iView Labs provide excellent customer service and after-sales support to ensure that your website functions smoothly.
So if you’re looking for a customized Shopify app for your business, contact us at https://www.iviewlabs.com/talk-to-us. Our team quickly responds to your queries, and if you are interested, we can get started in no time. Visit our website www.iviewlabs.com for more information.

5 things to keep in mind before building a Shopify website

Over 4.4 million websites globally use Shopify as of 2023, making it one of the most popular e-commerce platforms for e-commerce businesses. Whether you’re a first-time business owner who wants to launch an efficient store quickly or an experienced pro looking to expand the reach of their existing website, building a Shopify platform requires thorough planning and strategy development.

This blog post will discuss five things to remember before embarking on your e-commerce journey with Shopify. So you can ensure 100% efficiency and maximum success with your online store!

1. Find a name, theme and target audience for your e-commerce

First things first, select a name for your store – a critical step in building a successful brand. Choose a name that resonates with your target audience. Then add a custom domain to your e-commerce site and guarantee instant audience recognition. By selecting the right name and domain name, you are giving your brand personality and visual appeal, which sets you apart from competitors.

Furthermore, carefully select a theme that relates to your products and is aesthetically pleasing to attract customers. With the number of US digital buyers estimated to reach 285 million in 2025, as per data by Statista, it’s even more important for retailers today to be able to reach buyers through multiple sales channels online.

To reap the benefits of multi-channel retailing for your e-commerce store, choose the top social media and marketplace channels that will work best for you, then add the available sales channels to your store.

2. Optimize photos and videos

Secondly, you must ensure your website is visually appealing. Use high-quality photos and videos to showcase your product. First impressions matter and potential customers should stick around long enough to learn more about your products or services.

Shopify optimizes images and videos on your website for fast loading since speed is vital for online stores. Not only does it give your users a better experience, but it can also help boost your search engine performance and conversion rates. The platform ensures you get the best of both worlds: fast loading times and great visuals.

3. Easy navigation

Thirdly, your website needs to be easy to navigate. Customers should be able to find what they’re searching for quickly and easily. Use clear and concise labelling for your menus and keep the most important information above the fold.

While navigation techniques may seem like a breeze, there is much more to it than text links. Descriptive titles are incredibly important as your site’s navigation menu needs to give users a clear idea of what content they will access if they click on something. Moreover, navigation should be structured so that users can easily spot the navigation bars and properly understand their hierarchy.

Finally, having an XML sitemap helps search engine bots index your site’s pages and ensure navigation appears correctly for all users. With this combination of navigation best practices, you’re sure to create an intuitive navigation system for your site!

4. Focus on e-commerce search engine optimization

49% of product searches begin with Google. Therefore, your Shopify website must be optimized for search engine ranking. This means using the right keywords and phrases and creating quality content that will help you rank high in search results.

Shopify helps you to begin with the following strategies built within the platform.

Keyword research is the first step in building effective SEO strategies: choose terms related to your product and optimize them on product descriptions, category descriptions, H1s, URLs, meta titles and file names.

Additionally, ensuring you have schema markup enabled on your website helps search engines find your content better. Then create a sitemap that provides information about your website’s content to Google. Lastly, optimize site speed by choosing more lightweight versions of codecs and minifying elements like JavaScript and CSS.

Finally, don’t forget to promote your website! Spread the word through social media, email marketing, and other channels. The more people who know about your Shopify site, the more likely you will get sales.

5. Providing Multiple Payment Methods

If you want your store to reach a broad range of customers and maximize sales, offering multiple payment options is key. It seems like a small detail, but research shows that 6% of shoppers will abandon their baskets if they cannot make an online payment in their preferred way. Services like Shopify provide multiple payment solutions, including credit cards, debit cards, Amex, and digital wallets such as Apple Pay and Google Pay, Amazon Pay and PayPal. Offering multiple payment methods not only creates trust with consumers but can attract new customers and reduce cart abandonment due to the lack of available payment options.

How can iView Labs be a trusted tech partner for e-commerce businesses?

Whether you are an e-commerce company or a traditional company looking to expand into e-commerce, iView Labs has the skills and experience to help you build the best Shopify website for your business. With their decade-long experience, iView Labs can understand even the most complex challenges for SMEs. Plus, their excellent customer service and after–sales support ensures that your website is always performing at its best.
So if you’re looking for a customized Shopify app to tackle a specific problem, contact us at https://www.iviewlabs.com/talk-to-us. Our team quickly responds to your queries, and if you are interested, we can get started in no time. Visit our website www.iviewlabs.com for more information.

Why is Shopify the ideal platform for building an e-commerce website?

Meera is eagerly waiting for Flipkart’s Big Billion Sale. She hopes to get a good discount on a premium phone she has been eyeing. Besides the phone, Meera’s shopping list includes electronics, beauty products and Diwali gifts for friends and family. Millions like Meera prefer online shopping, which clearly reflects in sales figures at Flipkart clocking a whopping $5.5B in 8 days of the Indian festive season in 2022.

Yes, e-commerce has transformed how we shop, eat or even travel and the COVID-19 pandemic has demonstrated just how important online retail is. As per research by eMarketer and Statista, online retail sales will hit $6.51 trillion by 2023, with e-commerce websites accounting for 22.3% of total retail sales.

According to statista.com, eCommerce is expected to rise by 50% over the next four years, reaching a staggering $7.4 trillion by 2025. So, if there was ever a time to jump on the eCommerce bandwagon, it is now.

And if you don’t know where to start, Shopify is the perfect platform to launch your e-commerce business. From its simple website builder and easy payment integration to its powerful marketing tools, you’ll have all the features and support you need to build a successful online store. With this blog post, we’ll explain why Shopify is an ideal choice for anyone looking to break into the lucrative world of e-commerce.

What should a good e-commerce website consist of?

When creating a website, it is critical to optimize it so that your clients get the greatest online buying experience possible. Your website is your company’s online home and a primary spot to lead your target audience. Therefore it has to be on point, on-trend, and up-to-date with all the newest eCommerce capabilities. Some vital features that any eCommerce website should include:

A responsive web design that fits both in the browser and mobile environment
User-Friendly Navigation
Multiple Security Features to protect sensitive customer data
Offer Multiple Payment Options
Display high-quality photos and videos because that is all you have to catch customers’ attention.

What is Shopify, and what are its features?

Shopify is an e-commerce platform you can use to build an online store. Shopify is the perfect option for entrepreneurs and business owners who want to get their online store up and running quickly. Shopify is incredibly easy to use, even for people without coding experience. Hence ideal for beginners.

Shopify runs over a million online shops across 175 countries.
Shopify has around 2.1 million active daily users.
Shopify has handled over a billion orders.

Shopify can be used both online and in person, with a point-of-sale app, giving you all the tools you need to make your e-commerce dreams a reality. Shopify costs $5 per month with the Starter plan and $29 per month with the Basic Shopify plan. More advanced Shopify plans are available too.

Top 5 benefits of using Shopify to build your e-commerce website

With Shopify, you gain access to a comprehensive suite of sales tools, marketing automation platforms and innovative customization options – perfect for building a fully functional online store. Key advantages include:

Quick & easy to set up & use: Shopify helps launch an online store quickly without the hassles of servers and development costs. The platform offers a neat, intuitive and user-friendly admin panel which is an owner’s delight. Best part! You don’t need to know any coding to launch a basic Shopify store. Shopify takes care of all software and hosting.
Secure & reliable: E-commerce websites require secure handling of sensitive customer information, including credit card details. With a hosted solution like Shopify, users get lightning fast page loads, unmatched security, and regular updates to ensure the best shopping experience for users.
Mobile responsive: Most website visits are from mobile phones, so having a mobile-optimized site is key. Shopify’s mobile responsive themes include a free built-in mobile commerce shopping cart. Thus, your store is easily accessible through smartphones and provides an enjoyable shopping experience.
SEO & Marketing tools: With Shopify, you can access super-effective SEO and marketing tools that will give your website visibility. SEO features make sure customers can easily find you in search results. At the same time, advanced analytics tell you exactly where visitors are coming from – allowing you to craft marketing strategies perfectly tailored to each.
Own payment gateway: Shopify offers dozens of payment gateways, but they also provide their payment service powered by Stripe. It doesn’t require a merchant account and has zero transaction fees – plus, you’ll get the bonus of lower credit card fees.

Build your dream website with iView Labs

Hence it is clear that Shopify seems to be the obvious choice for building your e-commerce website. However, there are a few things you must do before you can set up your Shopify account.

This comprises your business concept, name, things to offer, logo, and even product photos. Before you begin, you must also have high-quality, optimized product photos. Next is to create your Shopify account, Add products, Add pages to your site, set up a payment gateway, tax profiles and so on. One option is you go ahead and DIY.

However, if all this is too overwhelming for you, iView Labs has covered you. iView Labs has been assisting start-ups and SMEs successfully launch their e-commerce businesses. With over a decade’s experience, iView Labs is an expert in Shopify app development. We create high-quality e-commerce apps designed to meet various needs, using either waterfall or agile development methodology or Rapid Application Development (RAD).
So if you’re looking for a customized Shopify app to tackle a specific problem, contact us at https://www.iviewlabs.com/talk-to-us. Our team quickly responds to your queries, and if you are interested, we can get started in no time. Visit our website www.iviewlabs.com for more information.

Why and How to transform your traditional business into a tech-driven one

As Winston Churchill said, “we should never waste a good crisis.” The biggest positive of the COVID-19 pandemic is that it has pushed us to rethink our potential and ensure that we prepare ourselves for future challenges. The pandemic kept us indoors for almost a year. There was a sudden mushrooming of apps providing a range of services. Digitization practically saved us during the crisis. Some businesses lapped up the technology and others who were slow to respond perished.

Crisis or no crisis, it is certain that technology is fast advancing, and organizations that do not adapt risk becoming obsolete. If you’re looking to stay ahead of the curve, now is the time to ramp up technology in your business. This blog post will outline why and how to build a tech team that transforms your business.

Why is digital transformation a necessity?

With the advent of new digital technologies, customers increasingly expect businesses to offer digital solutions and services. At the same time, new digital competitors are emerging, offering innovative digital solutions that can quickly capture market share. To stay competitive, businesses must embrace digital transformation and adopt new technologies and solutions.

Some of the benefits are:

Changes the Customer Experience
offers data-driven insights
Encourages teamwork and improves employee satisfaction
Improve agility and innovation.
Encourages a digital culture
Improve skill set and knowledge
Process and operations are streamlined

The advantages are many, and the time to act is now!

How to achieve digital transition?

Some companies are starting to see a real impact from their tech transformations. In a McKinsey study, around 50% of surveyed companies reported a moderate to significant impact on realizing new revenue streams, almost 70% reported an impact on increasing existing revenue streams, and 76% reported an effect on reducing costs.

Tech transformations, nonetheless, remain notoriously difficult and complex. Commercially, businesses are seeking the most effective methods to integrate digital into their operations. Among these methods are:

Creating a new digital business model: Customers now expect a tailored and seamless experience from the businesses they patronize. Hence, rethinking a business model is the cornerstone of the digital transformation of your business.

Implement personalization without impacting privacy: Personalisation has become essential for businesses that want to create a lasting connection with their customers. By tailoring communications to individual consumers’ specific needs and interests, businesses can create a more personal, engaging customer experience that builds loyalty and strengthens relationships.

Having said that, the most crucial aspect of digital transformation is building the right tech team.

Digital transformation is about talent, not technology

Harvard Business Review maintains that contrary to general opinion, digital transformation is less about technology and more about people. You can buy almost any technology, but your capacity to adapt to an even more digital future depends on cultivating the next generation of talents, bridging the talent supply-demand gap, and future-proofing your and others’ potential.

Focus on employee onboarding: As businesses increasingly move towards a tech-driven model, it is essential to focus on employee onboarding and training. After all, the transition will be significantly easier if your employees are equipped to handle the new technology.

Fortunately, there are several ways in which companies can accelerate digital innovation.

a. Prioritizing institutional knowledge for balance

In order to accelerate digital innovation, companies should prioritize institutional knowledge and find tech talent to integrate with legacy employees with domain expertise. New tech talent brings fresh ideas and perspectives that can help solve problems in new and unique ways. However, they may not have the same deep understanding of the company’s core business and processes that more experienced employees have. Bringing them together will build a tech team perfect for growth.

b. Go beyond the three ‘D’s of digital roles and skill sets

Beyond the designers, developers, and data scientists that everyone is vying for today, it may be clever to consider what new professions may arise as digital disruptors. Perhaps you’ll need an AI specialist in your Operations soon; if so, the time to start planning is now.

c. A resilient future-proof workforce

Once you’ve identified the skills and roles, build a tech team that will typically include internal people, external hires, partners, and freelancers. Empower your employees with continuous digital learning programmes, job mobility, and skill grafting to equip themselves and play their part in transforming your organization.

d. Balancing AI with tech talent

To fully keep up with the flood of AI-based applications and innovation opportunities, you must immediately create a balance between machines and people. This entails challenging decisions about reskilling, moulding talent, and ensuring your staff is the right size.

How can iView Labs assist you in building a tech-driven business?

iView Labs can serve as your potential tech partner to help transition your business into a tech-driven one. As the business world iView Labs understands the importance of being technology savvy and up to date with the latest tools and trends. iView Labs can also help you build a tech team within your company. iView Labs has a decade of experience helping SMEs transition into tech-driven businesses. We also assist CTOs in building remote development teams.
To learn more about iView Labs, kindly log on to our website www.iviewlabs.com and to get in touch with us with your queries and needs, write us an email at info@iviewlabs.com and sales@iviewlabs.com. Download the latest portfolio to see our work.

What is the easiest and fastest way to find tech talent for your business?

Technology is a constantly changing puzzle that only the brightest minds can solve. Modern employers recognize that building a tech team is the first and the most crucial step toward the business’s success. However, there is a global tech talent shortage because of the shrinkage of the talent pool. You must have experienced that getting the best minds isn’t just a challenge now; it’s a chaotic race against the clock.

As global businesses go the tech path, qualified IT specialists are in demand more than ever. However, there is a widening skills gap. According to Gartner, 64% of new or emerging technologies could not be adopted due to a lack of qualified team members. This has serious revenue implications – a new Korn Ferry report shows that by 2030, the U.S. could lost out on at least $162 billion in annual revenue if they don’t find the right tech talent.

Find the right tech talent

Tech professionals roday understand their value proposition and how much impact they can make, which means that they hold significant leverage in hiring situations. Understanding their needs, anticipating their wants, and accommodating their aspirations are the keys to acquiring such talent quickly and with minimum hassle.

Here are some strategies to make the tech talent hunt go easier and faster for your business:

Find tech talent and make them choose YOU: In such a competitive market, ensuring that your organization stands out from the crowd is essential. One way to do this is by connecting with potential candidates during the hiring process. By getting to know them and understanding their goals, you can show them that they would be valued as team members, not just hired hands. This can go a long way in persuading them to choose you over other employers.

Advertise Your Positions in the Appropriate Places: Advertising the role is one of the most critical steps in finding tech talent. You can look for a talent pool on job portals like Indeed or social media channels like LinkedIn. Non-traditional channels like GitHub are also where talented techies hang out. Or you can outsource the entire process to an organization with expertise in team building.

Impact of Employer Branding: Employer branding can be a powerful tool when building a strong tech team. By shaping how prospective candidates perceive your brand, you can influence their decision to join your team. And because employer branding can produce immediate results in the hiring process, it’s an important strategy to consider when you’re looking to build a top-notch tech team.

Tap into your personal and professional networks for referrals: While job portals and social networks may be a great place to start, in today’s job market, it’s more important than ever to get the word out about open positions at your company. While traditional methods like job boards and classified ads can be effective, you may miss out on a large pool of qualified candidates if you don’t utilize social media to its full potential.

Common Mistakes to Avoid when finding tech talent

Complex Application Procedures: Long application processes can turn off potential talents. It also simply delays hiring.
Delayed Interactions: Act promptly and without delays. Delayed responses can imply to candidates that you are uninterested in their application. Meanwhile, other organizations may sweep off the top talents.

Integrating and onboarding a tech team

Once you build a tech team, the new talent may seem self-sufficient initially, but the full potential will only be realized with training. So complete training – make sure your investment pays off by getting everyone up to speed. Scheduling training sessions ensure that the new team members and business owners are all on the same page.

Before you begin your training program, some pointers can be of immense use:

Roll in the change: Employees must be able to grasp the larger picture and comprehend business drivers. Before you teach your personnel about the business requirements, prepare them “culturally” for the transition.

Allow enough time: With more new things to learn and busy work schedules, training may quickly become boring, so plan and allot enough time.

Ensure accessibility and availability: Using in-app training or just-in-time interventions using microlearning modules is ideal. Maintain contextual and customized training.

It’s an ongoing process: Use tactics such as meeting with the subject matter expert/project managers, tests, videos, mailers, Q&A, and follow-up sessions.

Make use of expert solutions

A lot goes into building the right tech team. It can make or break the organization. But what if you could find tech talent that is “plug-and-play”? A tailor-made team just for your business needs? That would make life so much easier. Fortunately, there is a way to do just that.

By working with a company specializing in placing tech talent, you can build a team with the right skills and experience you need. And you can spend your time and resources on something other than hiring. These tech organizations will handle all the details, from identifying candidates to conducting interviews. So, working with an expert tech organization is quick and easy if you’re looking for a hassle-free way to build a top-notch tech team.

Find tech talent for your company with iView Labs

At iView Labs, we help CTOs build remote tech teams. With over a decade of experience and over 25 active partnerships, iView Labs helps you build, manage and operate tech teams.

iView Labs specializes in connecting businesses with the best tech talent. We take the time and effort your company needs. Then, we use our extensive network to find candidates who are a good fit for your business. With iView Labs, you can confidently find the perfect tech team for your business.
To learn more about iView Labs, kindly log on to our website www.iviewlabs.com and to get in touch with us with your queries and needs, write us an email at info@iviewlabs.com and sales@iviewlabs.com.

How non-tech founders can build great technology companies

If you’re a founder from a non-tech background, you may feel disadvantaged when building a technology company. You may need to figure out where or how to start. But with the right advice and resources, you can overcome these challenges and create a successful tech company. In this blog post, we’ll discuss some tips for non-tech founders and helpful resources that will guide you through the process. So don’t worry – you got this! Just follow these simple steps, and you’ll be on your way to success.

Building a product/service without understanding of the underlying tech can be tricky. You may face some challenges like:

Hiring a technical team

Building a tech team is the most challenging part of setting up a startup. You need to find tech talent that is suitable for your business needs. Sourcing, engaging, and hiring tech talent takes a lot of time. If you are looking to hire developers, you need to figure out the entire development pipeline. Assigning them roles and responsibilities can be challenging if you don’t know the tech.

To overcome this, non-tech founders can benefit from the expertise of a reliable pre-assembled plug-and-play tech team. Instead of worrying about recruitment or team leadership, you can focus on developing your product or service.

Finding a co-founder with a tech background

While having a co-founder with the tech expertise is not mandatory, they can help build a tech team. They can also be critical players in business-related activities such as networking, pitching to investors, presenting your products at conferences, and gathering user feedback.

Many benefits come with finding such a co-founder. But recruiting a technical co-founder can be challenging too. Many non-technical startup founders need help figuring out where to start looking for such experts.

Solution?

Outsourcing with an external tech company means that you’ll be benefiting from the technical expertise of teams that may be located all over the world. This helps broaden your search and find people excited about your product. Plus, you can always leave the door open for bringing a tech co-founder on board when the time is right.

Non-tech founders have succeeded and how!

Wonder if you can succeed as a non-tech founder? There are plenty if you are looking for some inspiration. Founders with no education or work experience in the technology space have gone on to become successful entrepreneurs.

Brian Chemsky is one such name. He and co-founder Joe Gebbia famously built the 100 billion dollar business Airbnb without an iota of coding skills. The duo were industrial design/graphics design graduates from Rhode Island University. Today, Airbnb is over six million rooms strong in over 81,000 cities globally as of 2020.

For another non-tech entrepreneur, the journey began in 2012. Falguni Nayar, the founder of the Indian online cosmetic marketplace Nykaa, was a banker for two decades before dipping her toes into entrepreneurship at age 55! Nykaa specializes in multi-beauty and personal care products. Today, the e-commerce giant is valued at approximately $13 billion after its recent listing on India’s National Stock Exchange.

Similarly, Alexis Ohanian, a non-technical entrepreneur, co-founded Reddit. As a prominent news aggregator, Reddit receives over 1 billion page views per month and can convert a news topic into a viral hit. Ohanian co-founded Reddit with co-founder Steve Huffman after graduating from the University of Virginia in 2005 with degrees in commerce and history.

We could go on and on. But the bottomline is, if they can do it, so can you. Let’s see how. Start by building a solid tech team.

How can you build a strong tech team?

Finding tech talent is difficult for many CEOs. After all, even if you know your business well, it might be tough to discern if the person you hire can truly accomplish what is required of him/her. According to a McKinsey survey, 61% of HR professionals believe building a tech team is the most challenging for them in the years ahead.

Regardless of the daunting hurdles in finding tech talent, established organizations can only expect to survive in the digital era if they are technologically strong. As a result, IT talent should be the CEO’s top focus.

Here are a few tips that will go a long way if you want to build a tech team as a non-technical founder/entrepreneur.

Multi-pronged approach

Filling your tech-talent demands is becoming a multidimensional competition. Companies must spend concurrently throughout the “hire to retire” life cycle.

This begins with creating a digital-talent engine; a dedicated team is tasked with managing the whole employee experience, from hiring and onboarding to generating new career pathways and continually upgrading capabilities.

Bridge the talent gap

Do your employees have the skill required to fulfill your business needs? Analyze the skill gaps of your employees periodically and develop training sessions to refresh their existing talent or upskill them.

Focus on candidate experiences

To find the perfect tech talent, a more effective approach is to focus on the candidate’s experience. You need to improve the virtual candidate experience since 70% of companies in a recent survey said their recruiting and onboarding was at least half virtual. Some ways of doing that include the following:

Tech talent want to meet other technologists, so ensure that engineers and other relevant roles are part of your interview team.
Promising applicants are ambitious and have a wide range of possibilities. Create an interview and evaluation strategy that can result in a decision in as little as one day.
Because IT talent isn’t only going to job boards, be active in non-traditional channels like hackathons, open-source channels, and skill-specific curated sites.

iView Labs as a talent partner

iView Labs can be a potential partner that helps businesses find tech talent. We have a team of experts who know how to find the best tech talent. This way, businesses can focus on building their product or service and not worry about the nitty-gritty of hiring. iView Labs is a reliable partner that you can trust to build a tech team for your business.To learn more about iView Labs, kindly log on to our website www.iviewlabs.com and to get in touch with us with your queries and needs, write us an email at info@iviewlabs.com and sales@iviewlabs.com. Download the latest portfolio to see our work.

How to build a remote team from scratch quickly and effectively

As more and more businesses start warming up to new ways of working, remote teams are becoming widespread. Needless to say, hiring remote teams is one of the best business decisions a leader can take today to keep pace with the changing corporate world. However, establishing remote teams also presents some peculiar difficulties. To ensure that you hire talented workers, engage extensively in their training, and actively seek to boost their morale, you must plan smartly.

So, what does it take to build a productive remote team? Broadly, employers may ensure the following to build a productive remote working setup:

A proven and effective hiring process
Open communication channels
Productivity-boosting incentives
A mechanism to measure and monitor progress

Hiring the right employees

When you plan to hire remote employees, often the recruitment process will likely be remote as well. So you’ll need to adopt a different strategy than you would for employing regular employees. First of all, since your employees will be working alone for the majority of the day, recruiting self-motivated individuals is a wonderful skill set to look for. You can also look for employees who have already worked in a remote setup and are comfortable working and collaborating with remote teams.

It often also becomes important for the business to hire individuals that don’t require to be trained extensively and can demonstrate proven expertise in the field for which they are being employed. Employers can test candidates by asking open-ended as well as specific questions to test both their attitude as well as aptitude.

Time-zone of your employees is another point to factor in. If you need to have in-person team meetings, target your geographical locations accordingly. On the other hand, if you’re looking to expand your team in a way that your business stays active 24×7, you can look at locations in time zones complementary to yours- this can also be based on where your client is located.

For instance, we hire the right people to fulfil your business needs at the right time. Send us the tech team brief, and based on your requirements, our team will recommend the most suitable profiles. Once we receive a favourable response, our staff will present the profiles most compatible with the role.

Deciding your hiring model structure

One of the numerous benefits of remote hiring is to be able to choose staff members according to a project. You can choose to hire part-time employees, freelancers, full-time employees or mix and match in a contract-based setup.

Decide the perks and benefits you wish to offer while also freezing the pay structure, schedule and modes. You can always take external assistance to help you manage the entire human resource planning for remote work.

Based on the skills you need, the number of employees needed, and the length of the project, iView labs may assist you in finding the ideal tech team, and we’ll take care of the rest.

Getting the tools right

Your business can employ a variety of remote work tools, in addition to MS Teams, Slack, and Zoom, to make these alternate work arrangements successful. For an added layer of security, you can also get dedicated white-labelled solutions customized for your business.

To make remote-work easier, employers must also make sure that necessary tools, such as project management, time monitoring, and communication, are available to employees. Also, set sprint meetings to check on daily, weekly, monthly progress as and when required- having a SCRUM master could be quite effective in this case.

And while you pick the right tools from those available in the market, also ensure you don’t overwhelm your employees with too many of these products. Security and privacy issues must also be taken care of with due diligence. The tools should work in assisting employees make their tasks easier and should not serve as an obstacle to speed and productivity.

Maintaining high engagement levels

Remote employees are more prone to feeling isolated from the rest of the organisation. The impact of this issue on the business may be significantly greater if the entire team works remotely. Disconnected feelings can impact productivity and can lead to higher attrition rates, consequently impacting both top and bottom line.

As a result, a business needs to invest in the right processes for engagement. Additionally managers, and human resources can take proactive measures to guarantee that workers are actively engaged, such as:

Holding team meetings weekly or bi-weekly;
Check-in with each employee one-on-one, especially those who live alone;
Participating in enjoyable activities such as virtual games, quizzes or anything else that may foster a sense of teamwork.
Rewarding milestones or sending a written note of appreciation to employees.

A system to monitor and track progress

As previously stated, implementing tracking tools is one method of holding employees accountable for respecting workplace standards. Building an integrated app that allows you to assign as well as track work can go a long way in building the right remote working culture. It should be easy for the higher as well as middle management to visualize progress towards a goal, set milestones and assess team and individual performance. This will lead to a streamlined and transparent way of working with business leaders feeling in control even when the organisation is scattered across geographies.

If you are looking for a Technology Talent partner, we at iViewLabs will be happy to help. Just fill in this easy form to get in touch with us with your queries and needs. You can also write to us at info@iviewlabs.com and sales@iviewlabs.com.

Top 3 Reasons Why Enterprises Need Zero Trust Security Model

Data breaches are becoming more pervasive every day and so must our understanding of modern day cyber-attacks. According to Gartner insights, businesses have spent more than $123 billion on security in 2020 and now projected to $170.4 billion by 2022.

Due to the accelerating number of cyberattacks, every organization needs a robust mechanism for a risk-free digital ecosystem. Zero trust security model can help businesses to create the most secure environment while mitigating the risk of any security breach.

Let’s discuss zero trust security model in detail and learn why enterprises should implement zero trust security model without any further delay.

How do you define Zero Trust security and why do you need it?

Zero trust security refers to a security approach where enterprises shouldn’t by default trust any device or individual without proper verification. You can get the highest level of security and mitigate the risk of a data breach or unauthorized access by deploying zero trust architecture.

Traditionally, many businesses used to protect their valuable resources with the help of perimeter security strategies and using firewalls and other network-based tools to inspect and validate users going into and out of the network. However, transforming to hybrid cloud infrastructure and digital transformation are changing the way industries do business now.

Many organizations are now working with several security solutions and tools with poor integration. And due to this, security facilities are dedicating a longer time to manual activities. Zero trust addresses the security needs of this data-driven hybrid cloud environment providing organizations with adaptive and continuous protection for users, data, and assets, and the ability to manage threats proactively. Applying a zero trust framework, you can produce several corollary benefits, such as:

Improved network performance due to reduced traffic on subnets
Enhanced ability to address network errors
Streamlined logging and monitoring process due to the granularity
Rapid breach detection times

What are the Components and Business Benefits of Zero Trust Security Model?

The Zero Trust security model includes

Zero Trust architecture (ZTA),
Zero Trust Network Access (ZTNA), and
Zero Trust Edge (ZTE).

Here are some proven benefits of zero trust security model that you should know about:

Secures Business Information and Brand Name: Are you aware of the reputational damage that businesses across the world suffer when sensitive business data gets leaked?

Hackers are always trying to expose, infiltrate, and profit from sensitive information through malware, sophisticated social engineering techniques, or third party supply chain cyber attacks. According to research, 93% of successful data breaches occur in less than one minute and 80% of businesses take weeks to realize a breach happened.

An efficient Zero Trust Security Model allows only authorized and authenticated individuals and devices to access applications and resources. This model also helps to mitigate data breaches, avoiding many negative consequences.

Ensures Greater Transparency: You can get greater visibility with the help of Zero Trust by securing all information and computing sources. You also can gain access to specific resources through a robust authentication process. This will help always keep track of who can access your business’s network.

Safeguards Remote Workforce

According to a survey, around 73% of IT professionals are concerned that the distributed workforce has eventually introduced new vulnerabilities due to the sudden shift to the remote working ecosystem. Identity can be linked to applications, users, and devices for seeking access, and augmenting security with the help of Zero Trust Security Model.

Wrapping it up

It’s time to make cybersecurity a priority, and businesses and governments must be proactive in adopting zero trust to confidently provide a cyber-secure future to customers, partners, employees, and citizens. It is imperative for any organization to protect, detect, and mitigate modern-day threats. The zero trust security framework offers network visibility and constant monitoring that verifies user identity and privileges as well as device identity and security. Zero Trust is designed to monitor how many different devices are trying to access their network, ensuring that every device is authorized, and assess all devices to make sure they have not been compromised.

For those undergoing digital transformation, finding the right partner who can deploy Zero-trust security is often a challenge. We at iView Labs are trying to help as many organizations as we can in an endeavour to build a safer, more secure corporate ecosystem. Learn more about how we can help.

To know more about iView Labs, kindly log on to our website www.iviewlabs.com and to get in touch with us with your queries and needs just write us an email on info@iviewlabs.com and sales@iviewlabs.com. Download the latest portfolio to see our work.

How To Build An Exceptional Fintech Application

Introduction

The finance industry has successfully amalgamated with evolving technologies to meet the growing demands of its clients across several verticals. The emerging fintech industry aims to reach 2 billion people worldwide who do not have traditional banking accounts. The objective is to make banking services accessible to all with greater convenience and flexibility. That said, fintech apps across domains have been able to garner interest from not just the unbanked but also many who wanted to overcome bottlenecks of the existing banking systems. Today, even these traditional financial institutions are deploying fintech apps to keep pace with the dynamic, fast-moving fintech startup ecosystem.

Today, you’ll see the daily lives of billions deeply enmeshed with fintech solutions, giving rise to one of the most advanced phases of human society. For instance, cross-border payments can be made with just the touch of a button- minus the extensive paperwork and approvals. Or, take a look at how convenient managing your investment portfolios have become. Fintech apps and platforms have made the Customer 2.0 self-sufficient to accomplish an array of financial tasks in a jiffy, without having to invest unwarranted amounts of time and effort.

As per research by The Business Research Company, the Fintech industry is expected to grow up to $158014.3 Million by the year 2023! Payment options, intelligent banking solutions, investment planning and several other services are being built on the foundations of AI, machine learning, blockchain and advanced data analytics to create a seamless customer experience.

Fintech App Development: The Journey

We can see a growing number of fintech apps in a market that aims to serve their customer base with a wide variety of functionalities. If there is an appropriate time to hop on the bandwagon, this is it! But how does one go about fintech app development from scratch?

In this article, fintech app development company iView Labs will discuss everything about it by helping you lay down the process of creating a stellar fintech application in six actionable steps.

Six Steps to Build a Robust Fintech App

Find your niche: Before you set out to create your fintech app, make sure that you have covered all your bases in research. This will give you a fair idea as to what kind of services and niche would provide the most lucrative results, in terms of operations as well as revenues. If you’re interested in building a cryptocurrency-based site, the process will be entirely different from wanting to create a unified payments app. Fintech Mobile app development requires you to get several licenses and permissions. So, make sure you’re on the right side of legal compliance.

Decide the features and estimate your costs: Once you’ve moved the niche and regulatory body’s permissions out of the way, it is essential to start thinking about the app’s functions. Charting the interface will need you to have a clear idea of how the app will work and what functions your users can perform while using your fintech app. This also brings you to deciding on a feasible budget that works for your organization, since many wonders about the fintech app development cost. Look upmarket standards before deciding on an estimate.

Hire an app development team: While creating your own app development team is a great way to get things done, it can be a highly expensive affair. Finding and recruiting the necessary professionals for the job takes time and funds, which could otherwise be saved. Instead, consider hiring a fintech app development company like iView Labs, that has an extensive portfolio in your specific niche. It will save you time and get the job done more effectively, including quick deployment, round-the-clock support, and maintenance.

Formulate the UI/UX Design: Once you’ve finalized your development team, it’s time to focus on the UI/UX design, which is the front-facing interface of your app. With the help of your app development experts, mention the exact specifications to curate your brand aesthetics, app elements, features, navigation, and functionalities. Once you’ve decided on these aspects with the app designer, the development team will quickly take over and curate your fintech app.

Develop Minimal Viable Product: It’s a good idea to test your app before embarking on your app development process. A Minimum Viable Product or MVP contains all the basic elements of your idea that can be a good test run if you’re looking for feedback. It will show you how much value your customers can get, and make room for improvements if there are any errors, saving you development time.

Modify and Support the Fintech App: The key to start a fintech company and keeping it going is having your apps tested constantly pre and post-deployment. There will always be new technologies, inclusions, and mandates that you’ll need to keep up with. Dedicating time to ensure that your site delivers a seamless experience to your customers will be the hallmark of your services.

Wrapping Up:

It may seem intimidating to set out on the fintech app development venture all on your own, especially as a new entrepreneur or traditionalist business that’s transitioning into digitization.

At iView Labs, we possess all the modalities, knowledge, and skills to deliver a fully functional, sophisticated, and impressive fintech application. Our professionals ensure not just the highest standard at the interface level but also the back-end of app development. To get started on your journey, contact us today. Stay tuned for more informative blogs on end-to-end development solutions on our portal!

The Easiest Way To Launch An On-Demand Solution

In several studies conducted this year, the rise of the on-demand industry is clearly evident. The market size rakes an income of about USD 57.6 billion from US customers on an average each year. By 2023, the on-demand food delivery market is projected to reach $161.74 Billion. These numbers are not lost on emerging and existing businesses, as everyone wants to become a part of the incoming wave where customers rely heavily on on-demand services like Uber, Dunzo, Rideshare, and others. But what is the main essence of establishing your own on-demand app?

Many organizations prefer to curate apps from scratch, there is a huge market for on-demand solutions today. Owed to the ease it brings to business operations, companies are keen to provide an application that skips out lengthy processes like beta testing, development, and recalibration.

Businesses can save up on such operational costs by delegating the development aspects to a third party who can get the work done effectively. For instance, a company that seeks to create a digital presence requires an internal development team to build its website, web app, or application. However, it becomes a whole lot more convenient to let a third-party on-demand app development provider have the job done using their tailored approach. Just implement a white-label solution to solve all your problems with a simple few clicks.

The question that arises in such situations is how does a company go about launching an on-demand solution? iView Labs has the answer for you! Let’s look into six ways that can help you launch an on-demand solution that can immediately cater to your client’s needs- minus the hassle.

Six Steps To The Easiest On-Demand Solutions Launch

Conduct the Necessary Market Research

Today, the on-demand app and solutions market is one of the most lucrative avenues for businesses to delve into. Be it on-demand healthcare solutions, or delivery services, all of them are thriving due to the evolving consumer persona. Customer 2.0 puts convenience and ease of living above everything else. Hence, it is a good place to start your research to find ways that add to the comfort factor of your prospective and existing customers. For insight into what works and what isn’t working, save time by looking into your competitors. They can become a shining example for learning from others’ mistakes while refining your solution structure and concept in the early stages. From your preliminary research of the market and relevant industry, you’ll be able to form an informed decision regarding:

Any gaps and voids in the demand-supply bridge
The niche of your on-demand solution
The projected growth of such solutions
Consumer expectations and receptivity
Features and Functionalities
Your budget for solution development
Deployment strategy and timeline

Your Definition of Success

For every brand, success is measured in a unique way. Sure, your numbers can showcase monetary gains, but today, success is quite multifaceted. It can be defined as the number of customers served over a particular timeline, or the number of leads you acquire. If you’re a service-based company, the key decision-makers may use metrics like the Key Performance Indicators mentioned below:

Number of active users
Gross Margin
Burn Rate
Conversion Rate
Customer Acquisition Costs
Consumer Lifetime Value
Operational Costs to Revenue Ratio

It is imperative that these KPIs be defined early on in the process because they act as a yardstick to compare your monthly, quarterly, and annual growth. It will also help your teams collaborate in perfect sync to work towards these common goals. If you’re choosing a white-label partner for your on-demand app development solutions, conveying these success markers will help them tailor your app to perfection.

Go Cross-platform and Multi-version for Your App

Have you heard of the multi-channel approach for enhanced customer experience? In the present scenario, businesses need to approach customers at their level, which includes the channels they prefer to use the most. As per Statistica’s study on internet usage in April 2022, we’ve crossed the five billion internet users mark worldwide. This makes up 63 percent of the global population, which is a huge market to cater to. Additionally, the number of global smartphone users today is 6.648 billion.

If a business launches an on-demand solution only in a singular model, it is most likely to touch only a part of its ideal customer base. However, this can be changed if they choose to consider cross-platform integrations such as mobile-optimized web apps, desktop browser versions, and the app store. It improves your availability, thereby helping customers find you wherever they wish, from any device possible.

Get the Right Solution Partner On Board

One of the biggest tasks after research and choosing initial markers is to select the best possible technology partner. For white label solutions, organizations like iView Labs can help with end-to-end development, from inception to the launch and post-deployment. One of the best ways to hire an on-demand app development company is to book a demo with them to check your conceptual alignment with theirs.

Not only can this approach save you the costs of hiring specific professionals, but provide greater assistance in terms of a tailored approach. Setting up the terms of use, social handles, web domain, and app store approvals all become relatively hassle-free when the professionals have your back. Since they take care of the testing, modification, updates, and debugging, launch day would be a breeze while your team can simply assume control of the back-end.

Establish User Documentation and Guides:

What makes your on-demand app development process better than 80% of the competition out there? Make sure that your customers have the smoothest user experience. As we’re living in the age of digital transformation, user documentation can no longer be moved to the sidelines. Prioritize, creating an extensive knowledge base for your users, be it demo recordings, CMS guides, agnostic chatbots FAQ, or meaningful content. The key is to have all the resources they need ready so that the struggle is kept to a bare minimum.

Revise and Reroute

Post-launch, you’ll receive a lot of feedback from customers and users based on their clickthrough rate, retention rate, or even abandoned carts. For instance, your delivery app UI has been a bit too unfamiliar for users to find real-time updates. Your job is to find out what aspects of your on-demand delivery app development can be refined, and make the necessary adjustments. The first six months are usually dedicated to such fine-tuning after which the app will settle into a simple feature addition, user-experience enhancements, or debugging process per update.

Wrapping it All Up:

The journey may seem meticulous, but the diligence pays off. Curating a lucrative solution for your customer base can be made easier if you followed these six steps while formulating a strategy. Be it an on-demand cab development solution or an online dispensary you’re seeking to build, the bottom line lies in having the right technological support. At iView, we strive to make the process of launching an on-demand app seamless with our bespoke solutions.