Build a stronger Customer Experience in Real Estate

Real estate demand has seen an ever increasing rise in India, which is driven by the urbanization and high spendable income. With this increase in demand and awareness, small to medium real estate players are finding it difficult to survive in this extensive competitive market. Today customer is far more aware and educated for making his decision. It cannot be a price war anymore which used to happen decades ago, where supply was less than demand. Today, supply is more than demand. So how do you get maximum sales with high customer satisfaction in this volatile market?

Tips

    • Understand customer buying behavior

      • Firstly we need to understand the demographics from where our consumers are coming from. There are various factors which influences
        Customer buying decision such as social, cultural, personal and psychological.
      • To understand these factors, capture every details of your customers from your first interaction, to truly understand your customer in person. Pull out some customer analytics on your existing customer base to strategize your marketing efforts.
    • Enhancing first experiences (Primacy)

      • It is rightly said that our brains most powerfully remember elements and events that come first. That’s why your first touch points of your customer has to be positive ones. List down all your customer first touch points like
        • Website
        • App
        • Call Center
        • Social Media Page
        • Site Offices
        • Print Materials
      • All of these first touch points leave a positive or negative impression on your customer about your brand.
      • Innovate and differentiate on all the above touch points to create a positive impression on customer’s mind.
    • Repetition

      • People remember things that are repeated and that’s how customer tend to buy things. Constantly communicate with your customer and keep them well informed about your products and offers. Have an effective real estate CRM tool which will help you to communicate effectively with your customers.
    • Wow your customer

      • Novel experiences make enduring positive memories. Create new experiences for your customers and surprise them at every touch point. Knowing your customer and customer needs before they say is one way you can surprise your customer. Surprise your customer by creating an immersive experiences by creating digital site offices, virtual walkthrough where they are able to make their purchase decision. Increase interest of your consumer in their product purchasing journey by enhancing their shopping experience
    • Listen to your customers

      • Have a personal association with your customers by listening to their feedback and reviews at every stages. Share your customer stories which will make them feel accepted and they would be completely elevated by their experience.

The iView Edge

We believe in crafting innovative ideas and concepts in technology which can help businesses to solve their problems. One of our customers who is a new entrant in real estate market had to create a strong base where customers trust his brand and his products. With adoption of iView’s real estate solution, they saw a compelling increase in their sales by 500% and had higher customer satisfaction.

 

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Time saving for Patient & Doctors to Search for Electronic Health Record

We are fast moving into a “Predict and Fix” model in the medical sector, and patient data plays a key role.

The biggest dilemma that the healthcare sector in India and the world is the digitization of patient records. With millions of megabytes of data being generated every day, this number is only going to grow in the next few years and we at iView want to make your Healthcare business ready for this boom.

Reducing human intervention and the subsequent error beckons the urgent need of digitalization. That’s where our innovation, the Prapp comes in.

The Prapp is a connected health system for small clinics as well as big networked hospitals.

The idea of the product stemmed from our market research in which the number one grouse the doctors had- was that a significant portion of the medical personnel’s time to dedicated to entering data concerning vital and patient history information. Automation of the data is the Prapp’s biggest USP. An interoperable hospital system which collects all vital patient data as soon as they walk in. How? Our engineering team along with data scientists focused on sensor technology to develop an IoT based platform for information on a patient’s weight, blood pressure, glucose levels etc. This data is automatically fed into a central system which is connected to the cloud for access anywhere, 24/7. Furthermore, the multi-platform supported doctor panel also allows for maintenance of appointments, medical records and it’s monitoring- even from a remote location.

Pattern recognition into a patient’s wellness will aid the doctor in giving prompt and correct diagnosis while also factoring in physiological changes and lifestyle. Prapp is an interoperable health information network aimed at reducing the gap in the doctor- patient relationship. It is highly customizable and can be broken down into individual solutions depending on varied needs.

We strongly believe in the potential and the revolution that IoT will bring to the world. We aim to connect businesses, patients, personnel and doctors into one framework and usher in the new age in healthcare.

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